This month’s guest post comes from Stan Ades, the founder of Pacific Shaving. I asked Stan to describe what inspired him to start Pacific Shaving, and what tips he might want to pass along to the new shaver:
I started Pacific Shaving Company in 2002 with a clear goal – to radically change the shaving experience (without radically changing the shaving routine). In the beginning the desire was personal. After years and years of irritation and discomfort, I found that shaving was no longer a comforting daily ritual, but a really annoying chore. A pain – literally. I quickly realized that the right (or wrong) products were at the heart of the shaving experience.
I wanted something that would guarantee a smooth, nick-free shave. I wanted a product that would leave my skin moisturized all day, a product made with safe, natural ingredients, one that wouldn’t leave me smelling like musk or clove, or “morning dew.” This fantasy shaving product would also be good for the planet – I was through with rusting, bulky shaving cans. Oh, and it wouldn’t hurt if it was also an awesome value and could be stashed in a carry-on bag for convenient traveling.
Extensive searching proved that this product didn’t exist.
So, I set out to develop it myself.
Today, as razor companies attempt to out-blade each other, I’ve found that my simple, reliable approach to shaving products helps keep the daily routine easy and affordable. I’ve learned that the true measure of a comfortable shave is not about the razor, but ultimately the products you put on your skin to provide lubrication and protection. In fact, a fancy, multi-blade razor is not only unnecessary, but it can also lead to redness and irritation. As a former and chronic recipient of razor burn/bumps, I’ve found that the best way to maximize the results of a shave and minimize collateral damage is by using a two-blade razor (which is more than adequate when you’re using a quality shaving lubricant). For very sensitive skin, I also recommend shaving with cool water. Warm water brings the blood to the surface of the skin, which can increase irritation.