Skip to content


Listen to this article

Thanks for the comments regarding the obfuscation of brand names in the video I’m currently working on. Here’s my thinking behind it.
First, although it doesn’t happen often, I do sometimes get feedback that I’m “pushing” a particular brand or vendor in a video. So I took some inspiration from my favorite “instructional” show, Food TV’s “Good Eats” (I think Alton Brown is terrific!), and “Greeked” the brand names.
On the other hand, I plan to add a short comment at the end of the video directing viewers to this blog for a lot more information. I’ll have a special “landing page” set up just for that video with relevant links for the major portions of the video (I may also put some key brand names as keywords in the video; haven’t decided that yet). It also gives me a chance to “monetize” the video without having to lose control of the process (in other words, ads that I select may appear in the blog page instead of ads that I may have little or no control over appearing on the video).
I think this will be my most “professional-looking” video yet and I want the ability for it to not only look good by itself but also have it be a “springboard” for all sorts of information–and possibly advertising–too.
Bear in mind this is in the nature of an experiment. If it falls flat I’ll just go back to what I was doing, only with a more polished look.


Shave tutor and co-founder of sharpologist. I have been advocating old-school shaving for over 20 years and have been featured in major media outlets including The Wall Street Journal, The Washington Post, and Lifehacker. Also check out my content on Youtube, Twitter, Facebook, Instagram, and Pinterest!View Author posts

3 thoughts on “Clarification”

  1. Mantic:

    Ah, I see now. I had no idea what it meant. I am in the US 🙂

    Global is a good idea. There are people all over the world that have yet to hear the good news of wetshaving!

  2. Anonymous– Assuming you’re in the US, yes, the two “hint” segments wouldn’t make much sense. They’re for Boots, a health and beauty retail chain in the UK, and Akro in the Middle East. I’m trying to be more “global” in this video.

  3. The ending part with the “Hint!” completely throw me. I would just remove that section, since most people who are new to DE shaving won’t know how to connect boots with a shaving supply company. Other than that, an excellent (and very professional) video.

Comments are closed.