This is another interview from the Maggard’s meetup of earlier this year, with Rod of Stirling Soaps!
Rod discusses his business (time indexes):
The idea: 0:25
Their development and marketing process (in the middle of Arkansas): 3:20
Their creative process: 5:50
What’s Stirling’s most popular product: 8:00 (Executive Man)
Rod’s favorite Stirling product: 8:50 (Island Man)
Where does Rob see the wet shaving marketing going: 12:12